What is the Digital Marketing + Video Editing package?
It is the Video Editing course and the Digital Marketing course taught as one continuous 2-month track at Klick Film & Design School in Addis Ababa. You learn to cut the video first, then to plan, promote and measure it.
This is the shortest package we run, and the one small businesses ask for most often. It covers the whole loop a social media page needs: produce the post, schedule it, put budget behind it, and read what came back.
What You Will Learn
Course Structure — 2 Months
Month 1 — Video Editing. Adobe Premiere Pro and DaVinci Resolve: organising footage, assembly and pacing, cutting for short-form and vertical, colour correction, audio cleanup, subtitles, and export settings for each platform.
Month 2 — Digital Marketing. Social media strategy and content calendars, Meta and TikTok advertising from setup to optimisation, audience targeting and budgets, SEO fundamentals, and reading analytics so the next campaign is better than the last.
Throughout. The videos you cut are the ones you plan campaigns around. The final project is a month of content for one brand, with the reporting that goes under it.
Class Schedules
Classes meet 3 times per week for 2-hour sessions, with weekday and weekend options at both branches — Mexico (Sengatera Building, 19th Floor) and CMC Michael. A new intake starts every two weeks and seats are limited per class, so the shift you want is worth reserving early.
Graduate Outcomes
Graduates run social media for businesses, agencies and personal brands in Addis Ababa, and freelance as one-person content teams. Being able to shoot a brief, cut it and then defend the spend behind it is what turns a page manager into someone a business keeps on retainer.
Many graduates list themselves on Klick Konnect, our creative directory, where clients in Addis Ababa hire directly.
Taking it separately
Either course can be taken on its own: Video Editing runs 1 month and Digital Marketing runs 1 month, each with its own fee and certificate, and the two fees come to the same ETB 10,000 as the package. The package is for students who already know they want both and would rather run them back to back, on the same projects, as one programme.
