What is the Graphic Design + Digital Marketing package?
It is the Graphic Design course and the Digital Marketing course taught as one continuous 3-month track at Klick Film & Design School in Addis Ababa. You learn to make the asset, then to put money and a plan behind it.
This is the pairing small businesses in Addis Ababa actually ask for. They do not want a designer and a marketer; they want one person who can produce a month of content and report on what it did.
What You Will Learn
Course Structure — 3 Months
Months 1–2 — Graphic Design. Photoshop, Illustrator and InDesign from the beginning: typography, colour, composition and grid, logo and brand identity work, social media templates, and files prepared correctly for print and for screen.
Month 3 — Digital Marketing. Social media strategy and content calendars, Meta and TikTok advertising from setup to optimisation, audience targeting and budgets, SEO fundamentals, and reading analytics so the next campaign is better than the last.
Throughout. The campaigns you plan use the artwork you designed. The final project is a full campaign for one brand: identity, assets, plan and a report.
Class Schedules
Classes meet 3 times per week for 2-hour sessions, with weekday and weekend options at both branches — Mexico (Sengatera Building, 19th Floor) and CMC Michael. A new intake starts every two weeks and seats are limited per class, so the shift you want is worth reserving early.
Graduate Outcomes
Graduates run social media for businesses and agencies in Addis Ababa, freelance as one-person marketing teams, or take the function in-house for a family business. Being able to design the asset and defend the spend behind it is what separates a social media manager from someone who posts.
Many graduates list themselves on Klick Konnect, our creative directory, where clients in Addis Ababa hire directly.
Taking it separately
Either course can be taken on its own: Graphic Design runs 2 months and Digital Marketing runs 1 month, each with its own fee and certificate, and the two fees come to the same ETB 15,000 as the package. The package is for students who already know they want both and would rather run them back to back, on the same projects, as one 3-month programme.
